Based on The Guardian, Jakob Nielsen mentioned that users that visit a new website spend an average of 30 seconds on homepage and before they even decide to leave the website, they spend less than two minutes on the whole website (Schofield 2007). In addition, even though they decided to stay on a website, they probably spend 4 minutes on average (Schofield 2007). Jakob Nielsen mentioned that websites should be designed based on his guidelines in the future (Ilner 2004). He even mentioned that Flash is 99% bad because it makes the designs looks awful and affect the web’s original interaction style (Nielsen 2000). Based on Nielsen (2008), there is a website has bad designs. Below is the snapshot of the website:
Jazz at Lincoln Center from Useit.com
Example of print document
Content of Seventeen Magazine
Example of webpage
Seventeen's website
Based on Nielsen’s research, he stated that 79% of web users scan the websites rather than read (Nielsen 1997). It is 25% slower to read on a webpage compare to reading a paper because it is tiring for the eyes to read on a webpage. It is actually depending on the readers whether they prefer to read on the webpage or paper. Some readers might prefer to read from the webpage and some prefer to read from the paper.
Reference Lists:
Ilner, S. 2004, “Can usability theory by Jakob Nielsen be applied to online entertainment design or do better alternatives exist?” , Viewed on 7th May 2008 at <http://www.refracted.co.uk/StephThesis.pdf>
Nielsen, J. 1997, “Why web users scan instead of read”, Alertbox, Useit.com, Viewed on 7th May 2008 at <http://www.useit.com/alertbox/whyscanning.html>
Nielsen, J. 2000, “Flash: 99% Bad”, Alertbox, Useit.com, Viewed on 6th May 2008 at <http://www.useit.com/alertbox/20001029.html>
Nielsen, J. 2008, “Four bad designs”, Alertbox, Useit.com, Viewed on 6th May 2008 at <http://www.useit.com/alertbox/bad-design.html>
Schofield, J. 2007, “The web design guru that web designers love to hate”, The Guardian, Viewed at 7th May 2008 at <http://www.guardian.co.uk/technology/2007/aug/09/guardianweeklytechnologysection.interviews>
1 comment:
Post a Comment